Mac Tools Truck For Sale
As part of ongoing brand enhancement efforts, Mac Tools launched a new graphics package for our tool trucks. The new artwork was designed in conjunction with the legendary Chip Foose and features updated imagery and branding.
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Rave reviews are coming in as the new truck design is rolling out. Customers of Rick Fatigate, franchisee from Wilmington, N,C,, are saying 'it's the best looking tool truck they have ever seen.' Mac Tools is known for its historical yellow and white tool trucks and that tradition has not changed. “Through conversations with our customers, primarily automotive technicians, it became very apparent they relate the yellow and white truck to Mac Tools. We decided to carry on that heritage and brand recognition by updating the yellow paint to be more contemporary and matched it to our Sunburst Yellow tool box paint color,” said Robert Holmes, director of marketing for Mac Tools. The traditional red striping and the placement and coloring of the Mac Tools logo have been modified to make a bold, modern statement. Other enhancements to the Mac Tools brand include an improved financing program, packaging redesign, product innovations, and stronger internal and external partnerships.
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Many of them are loyal to me and my brand od Mac Tools. I drive a box truck full of high quality tools to sell to them. The best part of my business is taking care of my customers so they have the proper tools for their job.
